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As you may have seen, we recently published a couple of short videos. The first was an Introduction to DataQA® starring Chris and one that I did called Reports Overview. We have just posted these videos to YouTube and can be found on our new Business Data Quality Channel.


I suppose the first question that someone might have is why did we do these videos? Answering honestly, it was a bit of an experiment to see how much they would cost to do, how easily we could do them, and how effectively they helped us explain how DataQA can find problems in data 10-20 times faster than other approaches.

Taking each of those questions in turn, the answers turned out to be they did not cost a great deal, they were pretty easy to do once we learned about some of the basics and as to how effective they are is currently an open question but one thing that we can say is that the amount of traffic that it generated on our site has been reasonable.

We have considered doing these kind of short introductory videos for a while and I must admit we have always been put off by the idea that it would take a large amount of money to do it to a reasonably professional level. The DIY option seemed a long way out of our reach until we stumbled on the Wistia Learning CenterWistia are a video hosting service for business users and they provide very detailed and engaging resources about how to get started creating videos.

While Martin Scorsese, Ridley Scott and Steven Spielberg don’t have much to fear from us, we do think that they have come out reasonably well. If you missed them earlier, please take a look and let us know what you think in the comments below or by email to We are very keen to hear about anything that you think could be improved or any suggestions for future videos.

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