BDQ | Sectors | marketing

 

Marketing

Enhance Marketing Performance and Visibility with BDQ

 

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Our Services for Marketing Teams

 

Are you managing marketing projects through emails and spreadsheets? If you find that keeping up with campaign timelines, social media content, website updates, and requests from teams like Sales has become increasingly chaotic, BDQ is here to help. Modern work management tools like Asana and monday.com can transform how your marketing team operates, improving collaboration and offering management the insights they need to lead effectively.

We specialize in setting up and optimizing Asana or monday.com to streamline your marketing operations and give you full control and visibility. Here’s how BDQ can elevate your marketing department:

 

1. Campaign Management

  • Plan and Track Campaigns Seamlessly
    Organize marketing campaigns, from concept to execution, with clear timelines, milestones, and task assignments. With Asana or Monday, keep your team aligned and track campaign progress in real-time.

  • Real-Time Dashboards
    Gain insights into performance metrics, campaign statuses, and overall marketing effectiveness without manually assembling reports. You can easily visualize campaign ROI and adjust strategies proactively.

2. Social Media Management

  • Content Calendars
    Use dedicated templates to plan and schedule social media content, ensuring a consistent and strategic presence across platforms.

  • Approval Workflows
    Streamline content approvals and feedback loops, so your team spends less time chasing emails and more time creating impactful content. 

3. Website Updates and Enhancements

  • Efficient Project Management
    Track website improvement projects, from design changes to SEO updates, with full visibility into who’s responsible for what and when.

  • Integrate with Dev Tools
    Sync seamlessly with developer-focused platforms, like Jira, to ensure marketing and tech teams work in tandem.

4. Requests from Business Teams

  • Centralized Request Management
    Handle incoming requests from Sales and other departments with structured forms and tracking. Your team will prioritize tasks effectively and never lose track of what’s pending or completed.

  • Custom Automations
    Set up reminders, task dependencies, and automations that minimize administrative work, making your workflows more efficient. 

 

Enhanced Visibility and Reporting for Senior Management

BDQ leverages the advanced reporting and dashboard features of Asana and Monday to keep you in control.

Key Benefits:
  • Comprehensive Dashboards: Track performance across all marketing activities in one place. Custom views allow you to see progress by campaign, team member workload, or strategic objective.

  • Data-Driven Decisions: Use automated reports to understand campaign outcomes, content performance, or budget utilization, ensuring you have the data you need to make informed decisions.

Why BDQ?

With years of experience in work management and collaboration technologies, BDQ helps clients reduce inefficiencies and improve visibility. Our consultants are both technologists and management experts, ensuring we understand the challenges marketing teams face.

BDQ’s Accelerated Implementation Methodology (AIM) method combines expert consultancy and agile principles to deliver results quickly and efficiently:

  1. Discovery: We start by understanding your goals and pain points. Interactive whiteboard sessions help capture your requirements with minimal disruption.

  2. Planning: A joint planning session results in a tailored demo and a clear roadmap for your solution.

  3. Execution: Using prototyping, we ensure our solution meets your needs and adjust based on your feedback.

  4. Deployment and Training: We implement the solution and equip your team with the knowledge they need to maximize its benefits.

  5. Enhancements: We offer ongoing support and optimization to keep your marketing operations agile and effective.

Case Study Highlights:
Our proven expertise has delivered measurable success for marketing teams:

 

Universal Robots
We empowered their marketing team with a robust Asana setup that increased visibility into campaign timelines, localized efforts, and critical deadlines. Our tailored workflows improved efficiency by over 130% compared to using spreadsheets and emails, leading to significant time and cost savings​.

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“Working with the BDQ team was so seamless, the highlights were their rapid discovery process that used interactive dashboards, the knowledge from their consultants, and the fast delivery of prototypes so that we could see if the solution met our expectations.”
Laura Studwell | Marketing Director (North America), Universal Robots

 

NAZ (Northside Achievement Zone)
By implementing Asana, we provided NAZ with an efficient way to track progress toward strategic goals. Reports that once took hours to compile are now dynamically generated, helping them optimize their business plans with greater ease and flexibility​.

grey-logos-naz-300x150

"The BDQ consultant translated our structures really well, and we found the whiteboard discovery workshops worked great”
Fallon Gleason | Senior Program & Collective Impact Systems Coordinator, NAZ
Jillian Kahn Burch | Results Manager, NAZ

Case Study Highlights:

Our proven expertise has delivered measurable success for marketing teams:

Universal Robots
We empowered their marketing team with a robust Asana setup that increased visibility into campaign timelines, localized efforts, and critical deadlines. Our tailored workflows improved efficiency by over 130% compared to using spreadsheets and emails, leading to significant time and cost savings​.

grey-logos-universal-robots-300x150“Working with the BDQ team was so seamless, the highlights were their
rapid discovery process that used interactive
dashboards, the knowledge
from their consultants, and the fast delivery of prototypes so that we could
see if the solution met our expectations.”
Laura Studwell | Marketing Director (North America), Universal Robots

 


 

NAZ (Northside Achievement Zone)
By implementing Asana, we provided NAZ with an efficient way to track progress toward strategic goals. Reports that once took hours to compile are now dynamically generated, helping them optimize their business plans with greater ease and flexibility​.

grey-logos-naz-300x150"The BDQ consultant translated our structures really well, and
we found the whiteboard discovery workshops worked great”
Fallon Gleason | Senior Program & Collective Impact Systems Coordinator, NAZ
Jillian Kahn Burch | Results Manager, NAZ

 

Ready to transform your marketing operations?

 

Discover how BDQ can transform your Marketing operations with Monday or Asana, enhancing visibility, automating workflows, and delivering exceptional user and Management experiences.

 

Partner with BDQ and take the first step towards a more efficient, transparent, and successful marketing operations. Let us handle the tech while you focus on promoting your products and services.

 

 

 

 

Need ongoing support or additional customization? Explore our Enhancement Hours for continuous optimization of your recruitment processes.

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